The company quickly became successful thanks to their underwear of the highest quality and in 1926 was the crucial decision to also provide space for golf apparel collection. 1967 the famous Eagle logo appears for the first time on a collection in bright colors inspired by the famous golfer Doug Sander.
Today the brand is divided into three distinct collections. Classic, with a timeless collection and contemporary for the more trendy and more fashion conscious individual. Golf has its focus on sporting and technical characteristics.